Keywords field is full but conversion is flat
A practical fix and a copyable AI coding prompt. Replace bracketed placeholders with your project details.
1. Check the problem
ASO is keywords for visibility plus screenshots for conversion, you've only done half. Screenshots 1 and 2 carry about 80% of the conversion decision. Rewrite screenshot 1 with a value-prop overlay and test it for two weeks.
2. Use the prompt
My ASO keywords are set but installs are flat because the listing converts poorly. Rewrite screenshots 1 and 2 to carry the conversion: a clear value-prop overlay for [app] and a supporting benefit. Give me the overlay copy and layout so I can ship it and A/B against the current listing.3. Verify the fix
Review the proposed diff, run the relevant checks and exercise the original failing flow before merging.
Continue in the related workflow chapter.